Concept
Home / Our Work / Proposals / Magadi Coffee

PROPOSAL SAMPLE · LONDON COFFEE IDEA

Magadi Coffee.

What Scope looks like after one conversation: a working name, three identity directions, website and social mockups, and a clear Phase 1. Concept work. Not a claim that Magadi is a locked trading name or a finished client build.

Read the proposal Request a Quote

WHY THIS PAGE EXISTS

So you can feel the method before you hire it.

BrandWorks jobs move Ask → Recorded → Reply → Scope → Deposit → Work. This page is Scope: the whole job on paper so a business can see the system before anything is built for real.

Magadi is BrandWorks’ working name and concept system for a London coffee idea that came out of a first conversation. Boards and mockups are labelled Concept. Investment is shown as one total named for the job. No public price list.

For a live client system, see Fresh Market (Accra).

THE DECK

Twenty-two frames. One proposal.

Step four. What a proposal looks like.
Step four · Scope
Proposal cover for Magadi Coffee
The cover
Who BrandWorks is
Who we are
Why the Magadi name
The name
What Magadi is as a concept
What Magadi is
Three identity directions overview
Three directions · Concept
Identity direction one concept board
Direction one · Concept
Identity direction two concept board
Direction two · Concept
Identity direction three concept board
Direction three · Concept
Pick the feel
Pick the feel
Website mockup concept
The website · Concept
Social profile mockup concept
The social profile · Concept
Identity as a system
A system
Phase one scope
Phase one
What is not in phase one
Not in phase one
Each part of phase one
Each part
Investment. One total named for this job.
Investment · no public figure
After phase one
After phase one
How we start
How we start
Their question
Their question
Your proposal
Your proposal
BrandWorks end card
End

Concept visuals. Not a live café installation. Magadi is shown as an example direction for how BrandWorks puts Scope on paper.

BRANDWORKS

Want this kind of Scope for your job?

Request a Quote